Every new Arashi TV commercial has always delighted fans, but 60 new commercials will be aired on TV tomorrow as the group tries to break three world records, reports Oricon and Sankei News.
The group talked about their new commercial line up for KDDI’s Android au mobile phone IS03 at an event in Tokyo this morning.
Sixty versions of their new mobile commercial will go on air tomorrow in attempt to break the following world records: “Most number of versions of a TV commercial advertising the same product broadcast on regular TV within 24 hours”, “Most number of versions of a TV commercial advertising the same product broadcast on one pay-TV channel within 8 hours”, and “Most number of versions of a TV commercial advertising the same product broadcast within one 30-minute TV show”.
The challenge will begin on January 27, with Space Shower TV being the one pay-TV channel, and the “Music Lovers” TV show – to be broadcast on January 30 – to be the one 30-minute show.
It has been reported a special website, android-au.jp, will showcase all 60 commercials from 11am tomorrow, Japan time.
At the event, Arashi member Jun Matsumoto smiled confidently at the group’s challenge.
“We put everything we had into every commercial, and it was a lot of fun. I hope people can watch them,” he said.
Each commercial introduces a different feature or application on KDDI au’s Android smartphone.
At the event, Masaki Aiba showed one feature of the mobile phone by speaking into the Google Translate feature to send his team member a love message in another language.
“I love you, (Kazunari) Ninomiya,” he said.
“I don’t love you,” Ninomiya replied.
From Momoedgewood
Sixty different versions, I cannot wait to see them! This is one intense advertising campaign, I have no doubts that Arashi will break the record. Hehe..Nino loves you too Aiba-chan.
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