Matsumoto Jun – New CM for Kose Fasio Mascara

by Fiona

On January 13th, Arashi member Jun Matsumoto attended KOSE’s cosmetic brand FASIO’s new CM release conference of in Tokyo. In the CM which to be aired from 16th, Matsumoto will be the first male spokesperson of this brand. He starred as the eyelash artist, “It’s good to be a man of few words, working hard and stylish!” commented Matsumoto. In addition, he also mentioned that he liked “makeup of strong will with expressive eyes!”

Matsumoto appeared in the same clothes as in the CM, and he repeated the slogan “Power up!” more than planned and seemed liked the slogan a lot by saying “I am already get used to it!”. He enjoyed character a lot this time because “I have been always told that ‘you have long eyelash!” since I was a child.” In the end, he concluded:”Let’s power up the makeup, as well as the economy!”

From Music Japan Plus
Image from Official Kose Fabio website

Thirty second CM:

httpv://www.youtube.com/watch?v=p5djAQ-D3Gc

Jun-kun looks so gorgeous in the CM and on the website. I love his hair and especially the shop’s name, Matsuge! Matsujun suge, ne! I won’t mind having him put on my mascara everyday…hehe.

By the way, he is also the first male artist to be hired for Kose Fabio commericals.

Here’s the Making of:

httpv://www.youtube.com/watch?v=3CJXTUeLNvk

He is so darn cute here, his smiles are always so heartwarming.

The image at the top is from the Kose Fabio website. This is the first time that I’ve been a Johnny’s face so crystal clear on a 3rd party source (well beside what fandom has uploaded). It appears that Kose had purchased the copyrights from JE, I’m wondering if other companies are going to do the same for our other JE artists.

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Give the Tokujo Kabachi cast a call

by Fiona

The new dorama “Tokujo Kabachi!!” starring Sakurai Sho and Horikita Maki will try something new and unique for doramas.

Every week during the broadcast of the newest episode they will show a question that the viewers need to answer. However, this isn’t about receiving some free merchandise as a present but instead you get the chance to make a phone call to one of the actors/actresses! For the first episode on the 17th, the one lucky viewer will be able to call starring actor Sakurai Sho even though he is going to have a concert with Arashi in Nagoya on that day. This is the first time that a dorama is trying to interact with their viewers in such a direct way.

The concept is simple. During the episodes they show a question with 3 possible answers and a number you have to call in order to answer the question. They immediately process your answer and then they randomly call back one of the people who said the right answer during the 2nd half of the episode. The person calling you back will be from the cast of the dorama.

The reason for that experiment is easy to understand as well. The producer explains that they are trying to make people watch it live rather than having them record the dorama like many people do these days. They offered this concept to all of the stations and it will be interesting to see how this “real time” interaction is going to work for doramas. “We can’t control what is going to happen during the live broadcast, but we will be able to have an unedited interaction with our viewers. This is much more precious to us than only seeing them as numbers in the ratings.”

They are also going to introduce the whole new project on the special program “Tokujo Kabachi!! Navi” that will air at 2pm on the 17th.

From Kawaii-Joyuu

Exciting, ne! What a wonderful way to promote the series, I’m sure that many will call and the campaign will become a success. I would be doing the same if the long distance rate didn’t cost an arm and a leg. LOL

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No one Reported Masaki Aiba’s Overseas Travel?

by Fiona

Arashi attended a morning TV news program MEZAMASHI TV and were interviewed about their new year special plan on Jan.7th.

They were asked “How did you spend your new year?” The leader Ohno answered: “I went to my parents’ house on Jan.2th and had a bingo party with my family. There were four family members and one people from my father’s company.” Other Arashi members pointed out that ‘the people from Ohno’s father’s company’ always appeared on their family gathering, “Isn’t that person always there?” “Don’t always mention him.” “Are you playing bowling with that guy?” “He came to the annual party, didn’t he?” questioned by other members.

On the other hand, Aiba had a “sad” episode in the new year:”I went abroad. And I was well-prepared and imagined that I would be asked by journalists ‘Where is Mr.Aiba going?’ However, no one came. I felt a little bit lonely, so I made two of my friends asked questions to me (as the journalists).”

As to the other members, Ninomiya rearranged his receipts at home, while Sakurai went to parents’ at the countryside and Matsumoto took a domestic trip. They seemed enjoy the new year quite much!

From Music Japan Plus

This was simply hilarious, what a great way to start the day! Arashi interviews are purely crank!!

Poor Aiba-chan, I guess the media hasn’t been able to place a sensor on him yet. LOL

I’m wondering if Riida is living by himself now. Has he finally gotten his own apartment and his driver’s license?? Maybe he can invite all of the members to his lair and have a party together.

Nino and his receipts! LMAO

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